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International application of the project


Electrolux launches “Appliances-as-a-Service” on the international market. The first deal in the Swedish market is now being followed up with more applications in Singapore. “Living” is the name of the new Appliances-as-a-Service platform. For customers, it functions as a subscription-based comprehensive solution including air purification, laundry, dishes, refrigerators and freezers, etc. The service will support the transition to a circular economy and Singapore’s 2030 Green Plan. Whitegoods explains more in an article. Electrolux presents the service on the brand new product page Living. A detailed description of the new service can be found in the following press release.